6 Purposes Instagram Is perfectly for An individual’s Business.
Instagram is just a mobile app that enables users to instantly take and/or upload photos and quickly edit them employing a unique group of filters and a branded tilt-shift feature (3-D effect) that sets them apart from the rest. It’s flourished in popularity faster than any mobile app and is probably the main reason anyone standing in line next for you at Starbucks is having a picture of the pastry case for no apparent reason. Instagram is addictive and it has a whole nation of iPhone and Android users hooked. And where the public goes, your company should follow.
If you’re the master of your company and/or anyone accountable for branding and social media, you should be privy to the 6 Reasons Instagram is perfect for your company:
1. Instagram is Instantaneous
There is no waiting around and soon you reunite to your residence or office to take full advantage of Instagram for brand building. Using your iPhone or Android instagram stats tracker, you snap the photo, edit, upload, add a remark (remember to #hashtag keywords), and share from your brand’s profile within seconds.
2. No Duplicate Accounts Needed
Unlike Facebook and Google+ where you’re required to create an extended personal profile one which just set up a brand page, you are allowed to jump right in as a brand on Instagram without the consequence. It’s a fairly easy set up process.
3. Everyone Comes with an Inner-Photographer
Many business owners are at a loss as it pertains to using social support systems to grow their customer base for the most part because they don’t have an easy method with words or learn how to hone their creative juices for content marketing. But everyone likes taking photos and let’s be honest – almost each one of us feels like we have a knack behind the camera. While darkroom results often prove otherwise, the ease and foolproof editing of Instagram will actually turn you in to the Herb Ritts of one’s product/service content marketing.
4. It Makes Your Brand Look Interesting
This is the best thing about using Instagram to showcase your product/service. Instagram filters make office supply suppliers, garbage removal services, and even internet marketers look cool. Use Instagram to exhibit off your product/service and even your corporate culture by capturing candid office moments. Instagram albums give personality to brands in a way that no other sharing network has been able to accomplish thus far.
5. Create a Location Page for Your Business
Google Places and the newest Google+ Local Pages for businesses have proven the importance of having a real location attached to your brand’s online presence. Instagram’s integration with the Foursquare location database enables you to Geotag the place the photo was taken from (i.e. your host to business) allowing it to be added to the place page on Instagram. If users are browsing photos centered on location and see an item of yours that appeals in their mind of their area, you may have a brand new customer. In case a location isn’t listed, you could add your company to the Instagram/Foursquare database.
6. It’s Easier to get Followers
Since you can’t post links on Instagram, the public won’t feel just like they are being bombarded with SPAM when following your brand account. In the event that you frequently post interesting images that feature your product service on Instagram, customers are more prone to follow you there than on any Social Network. It will soon be easier for you really to build brand recognition with a more impressive fan base. Because Instagram easily links to your Facebook and Twitter accounts, it will help those social support systems grow for you personally as well. The same rules of social network marketing apply though – connect to (comment and “like”) and follow your customers FIRST. On Instagram, they really follow back.